With the annual ritual of Super Bowl advertising so near:
In 1939 T. S. Eliot wrote in “The Idea of a Christian Society” that “[t]he problem of leading a Christian life in a non-Christian society is now very present to us.” The Christian who is not conscious of his dilemma “is becoming more and more de-Christianised by all sorts of unconscious pressure: paganism holds all the most valuable advertising space.”
He forgot to mention the half-time shows.
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